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If You’re Curious, Google It.
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To launch Google Lens in Japan, we turned Tokyo into a curiosity engine.
Partnering with virtual music group ROF-MAO, we spotlighted local gems—from Omurice in Shimokitazawa to Gummy Bear Tarts in Harajuku—across 100+ contextual OOH placements.
Partnering with virtual music group ROF-MAO, we spotlighted local gems—from Omurice in Shimokitazawa to Gummy Bear Tarts in Harajuku—across 100+ contextual OOH placements.